If you run an airsoft venue, you already know the problem. Shooters blast through a round in minutes, someone has to walk downrange to reset targets, the queue builds up, customers get bored — and revenue per hour takes a hit.
Traditional airsoft targets simply weren't designed for commercial use. But a new generation of electronic airsoft target systems is changing that — and the venues that have made the switch are seeing dramatic improvements in throughput, customer satisfaction, and revenue.
Here's everything you need to know.
What Are Electronic Airsoft Targets?
Electronic airsoft targets are smart, sensor-equipped targets that automatically detect hits, record shot data, and communicate wirelessly with a central app — with zero manual resetting between shooters.
A complete system typically includes physical targets with built-in hit sensors and LED indicators, a fully wireless network between all targets, a commander app on an Android tablet, and real-time scoring with live leaderboards. The best systems — like AttackSense — are battery-powered and fully wireless, meaning targets can go anywhere without cables or mains power.
"The biggest game-changer isn't the technology itself — it's the fact that the next shooter can start the moment the last one finishes. That single change transforms the economics of running a range."
Why Traditional Targets Are Costing You Money
If a shooting session takes 10 minutes but manual resets eat up 5 minutes between each shooter, you're operating at just 67% capacity. On a busy weekend with 50 shooters, that's over 4 hours of lost shooting time — time you could be charging for.
Beyond lost revenue, manual targets create a poor customer experience. No scoring, no competition, no reason to return. Customers shoot for 20 minutes, get bored, and don't come back.
Electronic airsoft targets solve both problems simultaneously.
Key Features to Look For
- ✓Zero reset times — when one shooter finishes, the next starts immediately. No staff required.
- ✓Fully wireless & battery powered — no cables, no installation costs, targets go anywhere.
- ✓Live leaderboards — daily, monthly and all-time rankings that drive repeat visits.
- ✓Scalable from day one — start with 6 targets, scale to 65 across 16 lanes without replacing hardware.
- ✓Session management — bookings, lane locking, session reports and more for multi-lane venues.
- ✓Commercial-grade durability — solid metal construction built for thousands of hits per week.
The Revenue Maths
Here's a realistic look at revenue potential based on a conservative £12 per session and 6 shooters per hour per lane — typical for a venue running AttackSense.
With a Small Range Starter Pack from £816, most venues see full payback within 2–3 weeks of operation.
Electronic Targets vs Paper Targets
Still on the fence? Here's how the two compare across the metrics that matter most to a commercial venue operator.
Who Is This For?
Electronic airsoft targets aren't just for shooting ranges. Here's who's already running AttackSense:
🎯 Commercial Airsoft Ranges
The primary use case. Multi-lane ranges with leaderboards, session management and booking integration. AttackSense runs in 30+ UK venues — from back-of-shop tryout ranges to 15-lane commercial centres.
🎖️ Military & Professional Training
Used by the British Army for structured training exercises. The accuracy, reliability and performance data make AttackSense ideal for professional programmes. Compatible with airsoft, airgun and simunition rounds.
🏆 Practical Shooting Clubs
Automated match scoring, custom courses of fire and real-time leaderboards eliminate manual scoring entirely. No disputes, no delays — instant results for every competitor.
🎪 Leisure & Entertainment Venues
Bowling alleys, entertainment centres and activity parks are adding airsoft ranges as a new revenue stream. All-ages appeal, competitive leaderboards, minimal staffing required.
What Does Setup Actually Look Like?
One of the most common questions from venue owners: "How disruptive is the installation?" The answer: barely at all.
Mount the Targets
Attach to trees, stands or walls using the supplied brackets. No drilling, no wiring, no construction required.
Power On
The first target you switch on becomes the network master automatically. All others connect within 30 seconds — no WiFi or internet needed.
Configure Your Game
Select a game mode on the Android tablet app — shooting gallery, reaction test, hostage rescue, practical shooting course and more.
You're Live
Most venues are fully up and running within 2 hours of receiving their system. Press start, shoot, repeat.
Frequently Asked Questions
How many targets do I need to get started?
A minimum of 3 targets makes for a fun experience, but we recommend 6. The Small Range Starter Pack includes 6 targets and everything you need from day one.
Do I need WiFi or internet for the targets to work?
No. AttackSense targets create their own wireless network automatically. No external WiFi or internet connection required.
How long does battery last?
AttackSense targets run on a 3000mAh rechargeable battery lasting a full day of commercial operation. Recharge overnight and they're ready to go again.
Can targets be used outdoors?
Yes — designed for indoor and outdoor use with an 80m wireless range in open environments.
Can I start small and expand later?
Yes. AttackSense scales from a single target up to 65 across 16 lanes. All hardware is compatible, so you simply add to your existing system as your business grows.
Ready to Upgrade Your Range?
UK made. 2-year warranty. Trusted by the British Army and 30+ venues nationwide. Systems start from £816 — most venues see full payback within 3 weeks.